Do you specialise in your freelancing? I’ve been giving this subject a bit of thought lately as these days I seem to be specialising in landscapes. It wasn’t a deliberate choice; it has just happened. Admittedly, I do like it.

When I started freelancing I specialised in pictures of kids doing things but that was just because I had the subjects on hand and a camera always ready. I was fairly successful with black and white prints that were sold regularly to Nursery World and Child Education among others. I invited these magazines to hold prints on file if they wished and I often had pictures published some years after I had submitted them — I think the record was something like eight years. As a bonus, several pictures were used twice, several years apart with the added cheque out of the blue being very welcome. That sort of specialisation was, I suppose, specialisation of opportunity.

Most of us have these, whether they be at work or at home. If you have a craft hobby, you probably know others with a similar hobby who could provide photo opportunities and, as most hobbies have some sort of publication allied to them, there are market opportunities, too.

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